Your location pages aren’t just there to create domain authority for the search engines but also to serve customers. If you have the right tech and team behind you, these pages can come to life and deliver truly relevant, local experiences while still making the search engine algorithms happy. Heck, they may even make them happier!
And why stop there? After all, your stores serve an area that isn’t just defined by one neighborhood or even town. So why don’t you create a personalized experience for every community you serve; making them feel like they’re all the priority.
Maybe you’ve claimed your location social media pages but odds are that you aren’t communicating anything unique to those local audiences. Why not? Because scaling this type of engagement is hard and inefficient, right?
Wrong. You can make a meaningful impact using on-brand creative assets, combined with localized messaging and local data, allowing each of your locations to engage with communities. Staying connected to your local audiences and adding value in whatever wat your business can, is critical these days. Learn how our platform can help you engage locally without the need for additional resources.
See how our Local Content Optimization ( LCO ) platform can help you localize your brand experience to deliver the kind of personal, customized, and hyperlocal relevance that customers expect, across every city and town, anywhere.
