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Nicole Vitale

Nicole Vitale

Growth Marketing Associate

Recent Posts:

Refuting Excuses for Not Doing Local Marketing

Customers expect brands to be present when they’re looking for them.

How To Improve ROI of Your Marketing Through Localization

Marketers know that once a user clicks on a digital ad, they either complete a transaction or not. Then, they’re gone.

SlideShare: Local. National. And Back Again

Being hyperlocal is not limited to local mom-and-pop shops. Whether you're a location-based business, a “big brand,” e-commerce, or a combination of these, your customers are local and you should be too.

SlideShare: The Virtuous Circle of Brand Localization

How to use geo-targeting and geo-personalization to become a local resource for customers that will bring them back time and again, driving your bottom line!

Local Brew #85: Local, National, and Back Again

Being “local” isn’t limited to mom-and-pop shops. Whether you’re a small town shop, a “big brand,” e-commerce business, or a combination, your customers are local and you should be too. We’re sharing advice on how brands of any size can have a hyperlocal presence.

SlideShare: A Race To The Bottom: OTAs and the Travel Industry

How can travel industry companies compete with the lower prices of OTAs? By being travel advisors, and not falling into the trap of playing the OTAs’ game.

SlideShare: Driving Local Relevance With Nextdoor

The point of Nextdoor is neighborhood. To leverage this emerging platform, make sure that your content is relevant to that local audience. Here's how.

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